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Healthtech Growth
22 posts
The Digital Front Door Dilemma: Portal Adoption vs. Human Touch
Healthcare organizations have invested heavily in patient portals as the cornerstone of the digital front door. The logic…
February 26, 2026
How AI and Digital Tools Are Reshaping Healthcare in 2026
The healthcare industry feels different in 2026. An older population, more chronic illnesses, staff shortages, and burnout are…
February 11, 2026
Why AEO Matters in Healthcare: The Search Revolution You Can’t Ignore
The launch of Yahoo Scout signals a fundamental shift that healthcare organizations can no longer afford to ignore.…
February 6, 2026
The Value of a Strong Partnership Program
Over two-thirds of marketing professionals view partnership marketing as a “necessary tactic.” While there is no denying the…
February 3, 2026
The Rise of Concierge Healthcare Practices: What’s Working and Why
The concierge healthcare model is experiencing explosive growth across the United States. What was once considered a boutique…
January 28, 2026
Where Have All the Private Practices Gone?
According to the AMA, 42.2% of physicians worked in private practices in 2024. Just 12 years prior, over…
January 22, 2026
Healthcare Awards & Recognition Opportunities
Industry awards serve as one component of a comprehensive public relations and brand visibility strategy. In healthcare, where…
January 16, 2026
AI Isn’t Enough — You Need People to Build Your Business Strategy
Whether a business pours all its resources into AI search at the expense of SEO or goes overboard…
January 12, 2026
The Future of Phygital Health and What It Means for the Business of Healthcare
Today’s patients expect digital convenience, personalization, and consistent communication. Yet many healthcare organizations and clinics are still operating…
November 24, 2025
Regional Payer Challenges and Solutions
Regional payers play an important role in ensuring healthcare access and affordability for millions of members. National carriers…
October 13, 2025